" Whats right isn't always popular. What's popular isn't always right" 

Albert Einstein

This is saying if something is right it doesn't make it popular or well known and what is popular doesn't make it right. Lets say that you do something right like doing your work or something that doesn't mean it is right people don't know that you did your work they won't follow or copy what you did so therefore doing the right thing doesn't make it popular. When most people do the right thing a lot of people ignore what the person did some don't even say thank you. So if you do the right thing it isn't going to be popular because a lot of people aren't thankful of what other do to help.If you do something that's popular and it is the " "right" thing then people won't thank you as well just because its popular so they are used to it, there are some people that will say thank you or be thankful for what you have done but most of the people they don't care on what you do and they won't be thankful.